TikTok is introducing a new feature that enables them to reduce the quantity of artificial intelligence-produced videos appearing in their feeds. This initiative comes as the platform announced that it presently contains over 1 billion AI-generated clips.
Trial and Implementation
The new functionality is in a pilot phase over the following weeks before a widespread launch. This advancement aligns with a surge in content created by AI, driven by emerging AI video creators.
AI Proliferation Online
Studies have shown that nearly a tenth of the quickest rising video streams on a competing service only show clips produced artificially. A significant portion of this material is classified as “AI slop”, a term for poor-quality, bulk-generated content that is typically nonsensical or surreal.
“We know from our community that numerous viewers like content made with AI tools, from digital art to educational videos, and we aim to offer the community the option to adjust the amount of that, according to their own preferences,” stated a spokesperson.
Volume and Proportions
The service announced that there are now 1.3 billion videos on its network identified as made with AI. Overall, over 100 m media items are added to the app every day, making AI-generated material a relatively small percentage of its overall inventory.
Customizing Your Feed
Viewers will be able to decrease or raise the amount of artificial media they watch by using the topic control option in the app and selecting AI-made media. Other topics that are already be controlled under the filter encompass politics, clothing, cosmetics, and movement.
Platform Guidelines
TikTok’s rules require users to tag convincing AI-generated content, and it bans dangerous deepfakes of well-known individuals or crisis events. Any authentic-looking AI-generated clip that is without a tag can be taken down under its user guidelines.
In addition, the app will from now on add an AI-generated tag to content made using its built-in AI features, or detected by an cross-platform project for recognizing AI-generated material. This step is intended to stop users from trying to evade the tagging system.
Responsible AI Funding
TikTok is furthermore introducing a two million dollar AI literacy fund for specialists and groups to create educational content about using AI responsibly. This initiative will benefit non-profit groups focused on educating coding and technology.
Moderation Strategy
TikTok has justified its moderation strategy, following controversy over plans to cut jobs for a large number of content moderators in the UK. TikTok is set to eliminate hundreds of positions in its user protection department in its British office, with trade unions and online safety experts voicing alarm that staff are being displaced by AI moderation.
A trust and safety lead stated that staff-based oversight would continue to be important, but AI can safeguard staff by eliminating the most graphic content before it is viewed by humans. TikTok stated a notable drop in shocking and graphic content reviewed by human moderators over the previous year due to intervention by its machine learning processes.
“We think that it’s essential to combine staff and AI to maintain a secure environment,” she said. “We’ll have staff as involved in the system, but we additionally believe it’s highly necessary to limit contact with unsafe media as quickly as possible, which is the area in which a extensive automated help is making a difference process content quickly.”
